Aroundrs S.r.l. is a Benefit Company founded in Florence in 2021, which launched a technological platform that transforms the management of reusable packaging into measurable data and verifiable impact, capable of offering catering groups, restaurants, supermarkets and event managers an alternative to disposable packaging.
With the introduction of the new European Packaging and Packaging Waste Regulation (PPWR) and the demands of society and consumers, companies are faced with the need to reduce waste and adopt reusable solutions. Aroundrs transforms this regulatory challenge into an opportunity for innovation and savings, offering a complete technological platform that allows the elimination of single-use containers, while ensuring precise quantification of the environmental impact.
The platform developed by Aroundrs integrates advanced IoT technologies for managing the life cycle of reusable containers. The system, based on QRcode and RFID technologies, allows real-time monitoring of the use of containers and automatic quantification of CO2 reduction. This solution combines data analysis and automated reporting, allowing companies to communicate their environmental impact with verifiable, real-time data.
The effectiveness of the solution has already been demonstrated through strategic partnerships with important Italian companies. An emblematic case is the collaboration with CAMST Group, Italian leader in collective catering, at the industrial center of Marina di Ravenna. The project, carried out together with Rosetti Marino S.p.A., led to the complete elimination of disposable containers from company catering, generating concrete and measurable environmental benefits.
In 2023 Aroundrs participated at the Call for Impact of Get it! and after completing an acceleration path offered by the program it was selected as “Best Start-up For Impact” at Get it! Investor Day, benefiting from an investment of €50,000 from Fondazione Social Venture Giordano Dell’Amore, strategic and operational arm of Fondazione Cariplo in the field of impact investing and promoter of the program, in partnership with Cariplo Factory.